Fashion and Instagram
Fashion and Instagram
30 April 2021 | Posted By PAIO
We now live in a digitalized world where online platforms are considered of utmost importance, and Instagram is one of them. Be it for showcasing fashion, your style, promotions for brands, or even collaborations, Instagram has become a huge hit. Mostly everything we judge now about a person is 90% through profiles on this platform.
Almost every brand or designer is now on Insta to showcase their collections, special sales, pieces, brand values, ads, etc., and to still be relevant in today’s world. Fashion is one of the major contents that people consume through Instagram. Showcasing your sense of style and giving out fashion tricks/tips on this platform has now become a legitimate income source.
Today, we see too many fashion influencers or fashion bloggers, or digital content creators. As much as people still get majorly influenced by their loved famous stars, influencers and creators famous on Instagram are not far behind. Fashion brands and other companies are now using Influencer Marketing in their strategies, which are gaining them a lot of traction and sales.
Fashion on this platform is so diverse, unique, and stylish. We all are familiar with the types of content that can be put out on this platform. With this pandemic still very much in play, this has become a very easy way to remain relevant and in people’s eyes. People are making content from the comfort of their home, their rooms in fact in some cases. The art comes in getting people to stop scrolling and watching your craft or them landing and staying on your profile. Humans have a very low attention span so being able to pull that off in say 10 secs is where one influencer trumps the other.
At PAIO, we are also encouraging collaborations with influencers, without any minimum number of followers but those who have a genuine passion to create and have an aesthetic that makes people stop on their profile. If you are one of them, do email us at firstname.lastname@example.org with your Instagram link and show us you have what it takes to market our products. And watch out for what you get in return!